Hotshotbusiness Follow-Up Journal

Today we launched our pet shop company under the name of "wow wow".

Our first measure was to create the most popular (Clip n Snip) stations to meet customers’ demands. However, alter a while we found out that having so many of them was unprofitable and we decided to drop it.

Our customers were mainly interested in Clin n Snip and Hair o Matic.

We promoted our services through everything (like TV, paper and sky).

Then, we found out that our prices were very low so we raised them up.

So far, we’ve attained $5847 (and 495 bizz points), but we think that next time we will have to change the job to try something else to improve our profits.

That’s all by now,

The WOW WOW company (Vale, Romi and Kari)

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Well, you’ve been playing for a while now and so far, you’ve done quite well with profits of up to $15,000. But, you’re still far from your first million, so it would be useful to revise your strategies to battle your path towards success. So, raise your chin and go ahead!

Business Finances:
Our call was to use our money, so now we’re on 1º place. We think it was a good strategy because at the end of the sixth week we earned $27096.

Marketing:
While selecting the most appropriate marketing campaign, the options were among these four: TV commercial, sky campaign, print campaign and barker, we chose the first one which meant a cost of $200. The advantages over the rest were the amount of people who came to our market (200%+).

Customers:
At launch time, our customer preferred "Off road". Our decision was to offer them that station with a lower price because we needed new clients.

Competitors:
After due research, we found out that our competitors lowed their prices, which led us to make a great campaign and make our profit bigger .

To sum up, we think that our best decision was to have only what people want because it gives us a profit and we use money only for profitable things and to make a Tv campaign that made the number of clients much bigger.